Exel Gaming Accelerator

Empowering gaming startups to innovate, scale, and succeed. Join the 3rd cohort.

Apply Now

Program
overview

16-week in-person accelerator supporting early–stage gaming startups

Milestone-driven structured program with support across product, market, and execution. 

Access to capital, experienced operators, and industry experts.

Designed for startups looking to enter and grow within the Saudi gaming market.

What
we offer

/ Investment

Up to $150K in cash and $150K in strategic inkind support.

/ Mentorship

Expert-led sessions, 1:1 guidance, and hands-on operational support from global industry experts.

/ Networking

Access to a global network of investors, publishers, and gaming experts.

/ Resources

Legal, HR, and marketing support; access to gamingspecific tools. 

program stages

/01. Application and Initiation phase

A structured selection process for highpotential gaming startups, including application submission, review, and approval.

/02. Bootcamp

A 2week virtual phase for skillbuilding and assessment.


/03. Acceleration Phase

Top-performing startups during the Bootcamp
will be selected to advance for a 14week inperson program focused on scaling and growth.

/04. Demo Day

By the end of the program, where startups showcase their progress to investors, publishers, and key stakeholders through live presentations and postevent promotion.

/05. Post Program Support

Graduates receive access to mentorship, industry networks, partnerships, and funding opportunities.

who should apply

Earlystage gaming startups with innovative projects.

/ Gaming startups with a working product or playable build

/ Founders ready to commit fulltime to execution and growth

/ International startups open to relocating to Saudi Arabia

/ Saudi gaming companies with a valid Commercial Registration (CR)

HRH Prince Faisal bin Bandar bin Sultan Al Saud visited the program and experienced cohort games

What Sets this Program Apart

The Exel Gaming Accelerator is supported by Merak Capital, providing founders with direct access to a network of investors and industry leaders.

By capitalising program delivery costs at the fund level, the accelerator is able to offer deeper, hands-on support without compromising execution focus.

The program is delivered through structured phases guided by gaming-specific playbooks and clear milestones, ensuring consistent execution and outcomedriven progress.

This approach is aligned with Saudi Arabia’s National Gaming and Esports Strategy under Vision 2030, supporting ecosystem development and market readiness.

Cohort 1 & 2 outcomes:
Early outcomes

Exel Gaming Accelerator’s 1st cohort launched in April 2025 and 2nd cohort launched in November 2025 brought together a talented group of gaming founders that graduated from the program’s structured journey, progressing through product refinement, market validation, and scale readiness.

Program Snapshot

5,000+

Applications received from 74+ countries

45+

Global experts engaged as mentors

35

Startups selected, each receiving $300,000 in cash and inkind support

1,000+

Investors, partners, and government representatives attended Demo Day

Testimonials

"Coming into the program, we had a prototype idea, but it really turned into a lightbulb moment. We saw a better opportunity, less risk, and a much clearer direction."

“There are other HTML or AI-based game websites, but ours is going to be heavily curated. Within a year or two, we see ourselves competing with the bigger players.”

“They helped us understand how to talk to VCs and publishers and how to fit what we’re presenting to the right audience.”

“Before, we used to spend six months to a year developing a single product, changing this or that, trying to get it perfect. Now we realize that might not be the best approach. There’s a smarter, less risky way to get great products out faster.”

how to apply

Applications are accepted through an online form.
Shortlisted startups will be contacted by the Exel team.

Apply Now

Program timeline

/01.
Applications Open

April 2026

/02.
Applications Close

May 2026

/03.
Bootcamp

June 2026

/04.
Accelerator Program

August-November

/05.
Demo Day

November 2026

/06.
Post Program Support

June 2026

Program Duration:

16 weeks

What is the Exel Gaming Accelerator, and who is it for?

The Exel Gaming Accelerator is a 16-week program designed to support early-stage gaming startups. It focuses on mentorship, funding, and strategic guidance to help startups refine their products, scale their businesses, and prepare for market success. The program is open to startups in game development and gaming technology.

What is the timeline and structure of the program?

The program includes the following key stages:

/ Application Phase: Startups are selected based on eligibility. Deadline for applications is 16 February 2025.

/ Virtual Bootcamp (2 Weeks): Up to 50 companies participate in mentorship and workshops. Starts 12 March 2025.

/ Acceleration Phase (14 Weeks): 10-15 companies advance to the in-person program in Riyadh. Starts early May 2025.

/ Demo Day: Companies present their progress to investors, publishers, and partners.

/ Post Program Support: Graduates receive access to mentorship, access to industry networks, partnerships, and support to get funding from investors and publishers.

Who is eligible to apply for the accelerator?

We welcome early-stage startups in game development or gaming technology. To be eligible, your team must:

/ Have a working vertical slice or prototype of your game or product.

/ Possess relevant experience in game development or similar fields.

/ Be proficient in English to fully engage in mentorship and workshops.

/ Local startups must be legally incorporated in Saudi Arabia.

/ International startups must be prepared to relocate to Saudi Arabia, with soft-landing support provided by the program.

/ Founders must commit to attending the full accelerator program in Riyadh.

How are applications evaluated?

Applications are assessed based on:

/ Innovation: Uniqueness of the game, product, or idea.

/ Team Strength: Capabilities and experience of the founding team.

/ Market Potential: Size and scalability of the target market.

/ Traction: Evidence of user engagement or development progress.

What funding and resources will startups receive through the program?

All selected startups receive investments of up to $150k in cash at the start of the program and $150k in in-kind contributions, such as access to mentors, workshops, corporate resources (HR, Finance, Legal, etc.), office space, government relations support, and other ad-hoc services.

Will there be opportunities for follow-on funding?

Yes, startups may receive follow-on investment from the fund based on their progress during the program and investor interest after the demo day.

What kind of mentorship and guidance is provided?

Startups benefit from weekly mentorship by experts in game monetization, commercialization, go-to-market strategies, development, production, and scaling. Each startup also works closely with an Entrepreneur-in-Residence (EIR) who provides guidance throughout the program and ongoing support after it concludes.

What is expected of selected startups during the accelerator?

Selected startups are expected to:

/ Attend all workshops, mentor meetings, and activities.

/ Work closely with their assigned EIR.

/ Achieve milestones related to product development, user acquisition, and business growth.

/ Present progress at Demo Day.

/ Be physically present in Riyadh for the 14-week acceleration phase.

Do I need to relocate to Riyadh for the program?

Yes, the founding team is required to be physically present in Riyadh during the 14-week acceleration phase, and relocate the company's headquarter to the Kingdom.

What support is available after the program?

After completing the accelerator, startups receive:

/ Continued mentorship from their EIR.

/ Access to investor networks and potential funding opportunities.

/ Ongoing support from the Exel Gaming Accelerator network, including connections to publishers, distributors, and gaming influencers.

I have more questions about the accelerator program, who can I reach out to?

If you have any other questions about the accelerator, feel free to email our team at info@exelbymerak.com. We’re happy to help and look forward to hearing from you!

Have more questions?

You can now watch the recording of our Q&A to learn more and see how the program can help your startup thrive.

contact

Join Exel Gaming
Accelerator today 

and Elevate Your Gaming startup

Apply Now